Testimonials

"Curiosity about consumer behaviour formed the foundation of this collaboration with Bamboo Brands. I highly value their strong consumer focus, which enables them to generate reliable insights. At the same time, they are able to translate these insights into concrete and actionable outcomes that provide clear direction. Together, we have taken meaningful steps towards driving brand growth."

“Remia Table Sauces are constantly evolving. From new designs to changing pack sizes, we always make sure the range stays current and meets consumer needs. The research with Bamboo Brands takes place right at the point of purchase, making the results a much stronger predictor of actual buying behaviour compared to traditional purchase intent studies. In addition, the research was set up and executed very quickly, which is highly valuable within the Fast Moving Consumer Goods industry.”

''In-store research helped Tony's Chocolonely understand the potential of their innovation even before it was launched. This allowed them to launch this new innovation early this year without risk and with confidence. And this innovation enables health-conscious and price-sensitive consumers to continue enjoying the familiar taste of Tony's Chocolonely!''

''Thanks to the research, it became clear what the effect of the new packaging was on sales rotation. Moreover, the main triggers and barriers were identified, as well as how consumers experienced the products at home. The insights from this research helped Beyond Meat make the right decisions.''

"The goal of the research was to get a clear picture of consumer response to the concept, and that succeeded! Moreover, the results are practically applicable. We have already taken internal steps to further optimize the concept based on these insights."

''We got useful insights into the pricing and base rotation of our innovations.

What makes it even more valuable, is that we also got insight into our performance versus the competitors’ performance.

Best of all, one of our innovations will soon appear on the shelf!''

"This research has provided us with insights into the 

buying intentions of consumers in terms of the package innovation in particular and the product concept in general. We also discovered that the results per retailer varied, which was surprising to us. ”

“Bamboo Brands has carried out a Price Validation Assessment for us. The research has shown us, among other things, to what point we have to discount. In addition, it has given us important insights to enter into the strategic discussion internally and to take it a step further.”