A Design Discovery Assessment is a good method to get answers about questions such as:
A Design Discovery Assessment always takes place in the supermarket, in a category of your product. We make us of visual aids, such as softboards or prototypes. This results in empirical insights that help you make the best choices regarding your design.
Research in different EU-countries simultaneously also possible
Bamboo Brands has its own European logistics (ambient/chilled/frozen)
Research carried out by experienced market researchers
A Concept Discovery Assessment: for a deep dive into your concept
Huub Klijs Cloetta l The Netherlands
"Bamboo Brands has executed a Design Discovery Assessment for Kraft Heinz Italy. One of the things that I valued most about the collaboration with Bamboo Brands was the willingness to understand our needs and the willingness to define a customized approach to our case.''
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