Will your new concept be successful? A Concept Validation Assessment by us will bring you the facts. We place your product on the retailers’ shelf, giving you relevant insights into actual consumer behavior. Additionally, you will receive advice for improvement.
Concept Validation Assessment
Test your concept on its shelf worthiness
How does it work?
A Concept Validation Assessment answers questions such as:
Benefits
Research in different EU-countries simultaneously also possible
Bamboo Brands has its own European logistics (ambient/chilled/frozen)
Research carried out by experienced market researchers
Combine this research with:
Design Discovery Assessment
With a Design Discovery Assessment, consumers pick your best design.
Concept Discovery Assessment
A Concept Discovery Assessment: does your concept resonate with consumers?
Testimonials
Richard Duplock FrieslandCampina l Germany
''The approach used by Bamboo Brands allowed us to test and validate using real-life live data – instead of a more theoretical claimed shopper study. Thanks to the efforts by Bamboo Brands, we are able to use the real-life test data and now move into implementation and scale-up.”
Marius Tan The Kraft Heinz Company l The Netherlands
“Bamboo brands performed a Concept Validation test for us on two very innovative products. As a result, we quickly gained solid insights that helped us further."
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