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CSRD: a new era for food manufacturers?

CSRD: a new era for food manufacturers?

01 november 2024

As of 1 January this year, more and more food manufacturers are being...

Launching a new packaging? Test it in the supermarket before launch to minimise risks

Launching a new packaging? Test it in the supermarket before launch to minimise risks

26 september 2024

Suppose you want to give your brand or product a new look. How do you find...

Beyond Meat case study

Beyond Meat case study

17 september 2024

Beyond Meat wanted to know if the new packaging of their Chicken Style...

2024: a crisis year for FMCG innovation?

2024: a crisis year for FMCG innovation?

30 augustus 2024

Never in history have manufacturers introduced so few new products as this...

The importance of testing products in-store (and the downside of online concept testing)

The importance of testing products in-store (and the downside of online concept testing)

26 augustus 2024

Suppose you are working on an innovation you want to introduce with your...

The importance of an entrepreneurial mindset in FMCG innovation

The importance of an entrepreneurial mindset in FMCG innovation

Every FMCG innovation is a startup. You develop something new that you think...

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