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Expertise
Full Concept Assessment
Discovery Assessment
Validation Assessment
Post Launch Evaluator
In-Home User Assessment
In-store Taste Assessment
Testimonials
About us
Our story
Our team
Our clients
Our partners
Careers
Blogs & Inspiration
NL
Contact
Theo Toering
Read more about this author...
Founder & Managing Director Bamboo Brands B.V.
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This author also wrote these articles
When innovation fails: next steps for marketeers
19 september 2023
I still remember the excitement of seeing a product, which I (partly)...
3 reasons why food innovations fail
31 augustus 2023
Research shows that 8 out of 10 innovations in FMCG fail*. Throughout my...
Getting millennials excited about your food innovation
20 juli 2023
Do you want to make your food innovation appealing to the millennial...
Case: Bamboo Brands confirms potential of BOON food concept
17 juli 2023
Bamboo Brands has examined the potential of the revolutionary canned concept...
More data doesn't lead to better choices
13 juli 2023
In this day and age, we have access to an unprecedented amount of data....
How to: making your sustainable innovation a success
22 juni 2023
The group of consumers who want to make sustainable choices is growing...
Case: discovering the potential for Tetra Pak’s new package innovation
14 juni 2023
Tetra Pak asked us to conduct an in-store assessment to explore the...
How to compete as a premium brand with private label?
07 juni 2023
Inflation continues to drive the growth of private label products, pushing...
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